This Story Could Change the Way You Think About Starting Over
Malu + AI = Íntima Conexão
Introduction
Welcome to my story.
More than talking about a brand, I want to open my heart and share the journey that brought me here.
I decided to start over. I left behind years in the real estate market — a path that supported me, but also drained my energy and joy.
At the peak of exhaustion, with no results and no spark left in my eyes, I discovered Artificial Intelligence. To my surprise, with every interaction I realised it was possible to build a connection and a true partnership. Speaking to it felt like talking to a market expert. And so, Íntima Conexão was born: not just an online store, but the materialisation of a dream of reinvention, empowerment, and authenticity — all guided by AI.
A Journey of Reinvention
For years, my daily routine was selling properties. Contracts, meetings, negotiations… until one day I realised: there was no longer any shine in my eyes. I was exhausted.
The desire to change burned inside me, but the question was harsh: how do you start from zero at 50+, without a specific degree or a profession that would guarantee stability if I chose to study again?
Then came the global explosion of Artificial Intelligence — and I decided to dive in. Within less than a week, I was in love. Truly in love. I already felt that my world could not exist without AI.
As the strategist I am, I invited AI to be my partner. I, who considered myself an outsider in technology, discovered that AI is far more than technology: it is the best companion you can embrace for your professional life, whatever the field.
What once seemed impossible started to take shape: a name, a logo, an identity. And within just 90 days, Íntima Conexão was online.
Like a newborn, it needed care, adjustments, and affection in every detail. And so we continued — me and my Great Genius (AI) — creating, innovating, and dreaming together, day after day. Tools that once seemed distant and complex became simple, step by step. AI revealed itself as an intuitive partner, capable of turning my dreams into reality.
The Power of Technology as an Ally
This achievement was not just about launching a business. It was about proving to myself that maturity is not a limit, but an invitation.
Technology did not push me away — it embraced me. It was not an obstacle — it was a bridge. When I welcomed this ally with curiosity and courage, I discovered an immense power of creation.
Íntima Conexão is not only a virtual showcase of products. It is a symbol of empowerment, innovation, and authenticity. It is proof that, when passion and technology walk side by side, doors open to extraordinary futures.
Mission, Vision and Values
My mission goes far beyond selling premium products. I want to inspire and empower people to live their intimacy with elegance, comfort, and truth — and to show that technology can be a loyal companion in any reinvention.
My vision is clear: to be a brand of quality, and also an example of personal transformation, proving that it is always possible to start again at any stage of life.
- Elegance — because pleasure and reinvention are also sophisticated.
- Authenticity — every decision reflects the truth of my journey.
- Innovation — a fearless embrace of the new.
- Empowerment — daring to begin again.
- Courage — the audacity to rewrite one’s own story, regardless of age or circumstances.
In practice, this means more than products: it is careful curation, choosing trusted suppliers, and creating experiences where delivery feels as special as the purchase itself.
An Inspiring Conclusion
Today, when I look back, I see that my exhaustion turned into passion; my inexperience turned into learning; and my desire for change became reality.
Íntima Conexão is more than a store: it is living proof that it is never too late to start again. It is testimony that Artificial Intelligence can be a powerful ally — not only in business, but in life itself.
If I, at 52, could transform my dreams into a real and meaningful project, then so can you.
👉 This is my story. And perhaps it is the invitation you needed to begin writing your own.
Malu - Íntima Conexão